OAR 812-003-0120: License Required to Advertise

(1) No person shall advertise or otherwise hold out to the public that person's services as a contractor unless that person holds a current, valid license, nor shall any person claim by advertising or by any other means to be licensed, bonded, or insured unless that person holds a current, valid license. (2) License number in advertising and contracts: (a) All newsprint classified advertising and newsprint display advertising for work subject to ORS chapter 701 prepared by a contractor or at the contractor's request or direction, shall show the contractor's license number. (b) All written bids, written inspection reports and building contracts subject to ORS chapter 701 shall show the contractor's license number. (c) All telephone directory space ads and display ads shall show the contractor's license number. (d) All advertisements by audio-only media, such as radio commercials, must contain an audible statement of the contractor’s license number. (e) All advertisements by video media or video and audio combined media, such as television commercials, must show visually the contractor’s license number. (f) All advertising by internet media, including but not limited to, website advertising must show visually the contractor’s license number. (g) All business cards, business letterhead, business signs at construction sites and all other written or visual advertising shall show the contractor's license number. Written or visual advertising does not include permanently affixed or attached signs at a contractor’s place, or places, of business that primarily and prominently display the contractor’s name. (h) This section does not apply to promotional gifts, including, but not limited to, pencils, pens, cups and items of clothing.