OAR 863-014-0067: Alternative Name Registration

(1) "Alternative name" means a name a licensee is known by that is not the licensee’s licensed name. (2) A registered alternative name shall contain at a minimum one first name and one last name or surname. (3) A licensee may apply to register an alternative name for the purposes of advertising under OAR 863-015-0125 by submitting to the Agency: (a) An online alternative name registration application available through the Agency’s website; and (b) Documentation showing that the licensee is commonly known by the alternative name. (4) The Agency may refuse to register an alternative name for a licensee if the alternative name: (a) Is misleading or would constitute false advertising; (b) Constitutes an unlawful use of a trade name; or (c) Is deceptively similar to a name under which any other individual is lawfully conducting professional real estate activity. (5) A licensee may only have one active alternative name registered with the Agency at a time.